Swiggy is an online food ordering and delivery platform. By virtue of steamrolling the food delivery logistics in India, it has managed to capture the eye of users, founders, and VCs alike. It was quick to achieve the unicorn status and is currently valued at $3.6 billion. It has managed to create a buzz around itself but the question is — how much is hype and how much is real?
Product Management is picking the right ideas, executing them well, measuring their impact and iterating. While that one line that does capture the essence, doing product management right well involves a lot more nuance. There is no dearth of disparate ideas about handling different aspects of Product Management — this is my attempt to unify those ideas under one umbrella and drive conceptual clarity.