I started writing this article with a very serious tone around productivity and then quickly realized that there is so much out there already (both on productivity and in a boring tone).

In the last couple of years, I’ve advised multiple aspiring DTC founders on priorities and pitfalls. I list down some of my key takeaways in this post.

Product, Place, Price and Promotion have been the go-to framework for many Brand Managers for decades.

When it comes to software products, however, what frameworks do Product Managers (a role inspired by the Brand Manager role) refer to?

While Jio has managed to become debt-free on paper, there is still a long arduous task at hand of delivering on the promised vision with less than net ~$10 billion in hand. What are some hurdles that Jio faces?

January 2021: “Drivers License” – a song released by 17-year-old Disney star Olivia Rodrigo – breaks multiple streaming records. In the span of ten days, her song broke the top 100, went straight to the number one song on Spotify and broke the record of most streamed song in one week.

I stayed up last night playing LudoKing and collecting coins on it, which helped me buy various themes. I’ve been chasing the Egyptian theme for a while now, for which I need 200,000 coins. I earn 1000 coins each time I win, earn 200 points if I volunteer to view an ad while watching TV as it plays out. Of course, I can buy coins too but who the hell pays for fake coins for a theme on an online gaming app.

Lately at work, we have been staging debates to discuss and put forth our views on our observations in the ecosystem. A few weeks back, we got down to discuss whether ad-based revenue models can be successfully monetized in India to build unicorns.

The pandemic has provided an unprecedented acceleration to Edtech, behaving like the demonetization moment. But what we also saw unfolding during the pandemic was the long looming learning crisis compound into an employability crisis.

In the last decade, India has made gains in controlling diseases, such as polio, and improving access to maternal (maternal mortality ratio or MMR has dropped from 556 deaths per 100,000 live births to below 130), child health, and family planning services. On aggregate, however, India’s health system has achieved limited impact on population health outcomes, compared with its peers, and is unable to control high out of pocket payments that comprise 65-70% of total health expenditure.